|
Operators of VisitAruba.com
|
|
| Online Marketing | Social Media | Google &SEO | Web Design &Development | Technology &Mobile |
Caribmedia - issue 34
Welcome to the CaribMedia.com newsletter! Online MarketingSocial Proof Is The New MarketingIn the age of the social web, social proof is the new marketing. If you have a great product waiting to be discovered, figure out how to build social proof around it by putting it in front of the right early influencers. And, engineer your product to share the love. Social proof is the best way for new users to learn why your product is great, and to remind existing users why they made a smart choice. Click here to continue reading Measuring Offline Vs. Online Word-of-Mouth MarketingYour customer or potential buyer needs a reason to engage, a reason to care and a reason to tell others about your brand. It comes down to having something sharable that you can get out there, Laird says. Here are his three tips for getting the most out of word of mouth Click here to continue reading Social MediaFacebook Will IPO as Early as April 2012Facebook will make its long-anticipated move to go public between April and June 2012, according to a report from The Wall Street Journal on Monday. Click here to continue reading How Facebook Tracks UsersInformation on how Facebook tracks its users behaviors both on and off site has been released. Most worrisome is that Facebook keeps a running log of the sites a user has visited in the past 90 days. Click here to continue reading Google &SEOIs Google+ or Facebook Better for Business?This article compares some of the features between the new Google+ Pages for business and Facebook for business. What are the advantages and disadvantages between the two giants. Can Google+ catch up to Facebook? Click here to continue reading Can You Optimize for Google’s Search Quality Raters?Google’s human search quality raters assign URL ratings to your website. Whether their ratings are actually used in Google’s algorithm seems to be up for debate; some believe their only purpose is to help Google improve the algorithm, while others consider human ratings a ranking factor. The effect on a site’s ranking may be direct or indirect, but it’s there. Is it possible to optimize for human raters? Click here to continue reading Web Design &Development50% Of Ecommerce Site Visitors Are Logged In To FacebookHow can you personalize your site using Facebook data? Using Facebook social plugins and Connect integrations, sites can leverage Facebook data to show visitors what friends bought or shared, what products relate to their Likes, and which friends they might want to invite. Click here to continue reading Technology &MobileFive Reasons You Must Have a Mobile Site for 2012No doubt about it, not having a mobile compatible website heading in to 2012 is going to hinder your business growth capabilities, so here are five good reasons you should have a mobile site going into 2012. Click here to continue reading Almost half of US travellers plan to use their mobile/smartphone more as a travel resource in 201244% of US travellers plan on using their mobile phone or smartphone more as a travel resource during trips in 2012, according to TripAdvisor's annual travel trends survey of more than 2,700 US travellers. What does that mean for your business? Click here to continue reading |