23 May 2018 Brands, Please Stop Ruining the Consumer Mobile Journey with Desktop Experiences
ONLINE USERS ARE FAVORING USING MOBILE DEVICES RATHER THAN DESKTOPS, and the numbers are increasing more and more every year.
It is highly important that business owners take this into account. If not, then the inevitable will happen: potential customers will just X out from your web page, and open up the next suggestion on their list of googled search results. Prevent your business from being digitally dropped by consumers by making sure that your site is mobile-ready. People want processes to go faster, they want to purchase products NOW, and they want to do it via their mobile devices.
Understand why being mobile-ready is important, and start adjusting to WHAT THE PEOPLE WANT. Explore Marketing Land’s advice on the importance of creating an amazing mobile experience, besides having a solid desktop experience set for potential customers.