CaribMedia Newsletter – issue 88 – September 2016

Preparing for a website project involves much more than fancy fonts, animations, and visual features. The most important component of your website is the content. Follow these guidelines to create engaging content to introduce your business to potential customers. Read More

Email marketing is an easy and inexpensive way to communicate with your customers. Whether you already have an e-mail campaign or are thinking about starting one, you should keep in mind the four main reasons affecting email engagement. Read More

With internet users constantly crunching for time, video marketing has become increasingly popular. Putting together a short promotional video might sound like an easy task. However, there are a few rules to follow for delivering a clear, concise, and engaging message. Read More

Social Media marketing is a science. In order for people to engage with your business’s social media posts, your content must look and feel professional. Here are some tips to boost your sponsored content. Read more

Thinking about creating a Facebook page for your business? Before you start uploading photos and sharing content, you must create an informative and attractive profile. Follow these steps to optimize your social media profiles for the best results! Read more

In addition to a new travel app, Google has launched Destinations; a trip planning feature in Google search on the web. This is another opportunity for hotels, restaurants, and local attractions to receive additional exposure. Read more

Google has just launched Google Trips, a mobile application to help people plan their travels. This personalized guide will help travelers find local businesses and attractions more easily.  Read more

Mobile search spending is expected to increase by 62 percent over the next three years. Check out this promising infographic, and determine whether you can benefit from mobile advertising!  Read more